Check out How to write effective how-to articles and blog posts by Scott Nesbitt. Here is an excerpt:

A laptop with bookshelves on its screen

Writing how-to pieces is a great way to quickly add posts to your blog. And they can help your readers learn something new or solve a problem they’re having.

That said, writing a good how-to article or blog post isn’t as easy as it seems. There are a number of factors you need to take…

The full article is available here.

#Technical #Writing 101 Online Course. This is a practical hands-on introduction to technical writing for all beginner writers or those who are considering to make a career change and become technical writers. This 6-week online course includes the following six lessons: 1) The language of Technical Writing 2) Components of a Technical Document 3) Designing a Basic MS Word Template 4) Images, Screenshots, Drawings 5) Variables, Tables, and Graphs 6) Writing a Mini User Guide

Source by uakinci.

The media landscape is a very different beast today than it was even 5 years ago. Then agency-led television commercials dominated how we channel our marketing. The very fact you are reading this here proves that things have changed. Coca-Cola have always been at the forefront of innovation. In this video Jonathan Mildenhall, Vice-President, Global Advertising Strategy and Creative Excellence at The Coca-Cola Company is the person responsible for leading global creative vision and strategy for the Company’s portfolio of global brands. In this video he explains how Coke will leverage the opportunities in the new media landscape and transform one-way storytelling into dynamic storytelling hoping to add value and significance to peoples lives. Jonathan describes the challenge of content creation in an enlightening way, reminding us that “every contact point with a customer should tell an emotional story”.

Follow Jonathan Mildenhall on Twitter!/Mildenhall

The original video is available here.

Even if you’re not a designer, you’ll eventually need to work with visual content. In this clip from, Intelligent Content Conference 2016, Buddy Scalera talks about how to plan a comprehensive visual content strategy sot that governance is embraced as an efficiency to both the organization and the creatives.

To see the full presentation & slides from ICC 2016 order our VOD:

Learn more about Intelligent Content Conference:

FOR TONS MORE advice & education

Content Marketing Institute





Chief Content Officer Magazine

Twitter ►
Google+ ►
Facebook ►
Linkedin ►
Slideshare ►

The original video is available here.

Check out Integrating Native Mobile Apps and “Help” by (Neil Perlin). Here is an excerpt:

We often view native mobile apps and online help/doc as distinct and separate types of online outputs. (And we can create online help/doc, which I’ll simply refer to as “help” from here on, in three “mobile” forms – mobile-optimized WebHelp, regular WebHelp viewed on a mobile device,…

The full article is available here.

This website uses cookies to improve your experience. Accept Read More