Check out Onboarding: A College Student Discovers A List Apart by by. Here is an excerpt:

What would you say if I told you I just read and analyzed over 350 articles from A List Apart in less than six weeks? “You’re crazy!” might have passed through your lips. In that case, what would you say if I was doing it for a grade? Well, you might say that makes sense.

As a part of an…

The full article is available here.

Jeremy Boxer (Creative Director of Vimeo), Ryan Koo (Director of Manchild), and Marc Schiller (CEO of BOND) discuss the success of your film can depend on how much you promote it, and promotion is a lot easier when you have things to promote. Learn about creating and circulating captivating content beyond just the trailer — behind-the-scenes footage, short films special features, and more — plus how you can use these amazing assets to drive audience awareness and engagement.

Jeremy Boxer (Creative Director, Film+Video, Vimeo, MODERATOR)
Ryan Koo (Director, Manchild)
Marc Schiller (CEO&Founder, BOND Strategy and Influence)

The original video is available here.

Check out Extracting metadata from multiple PDF documents by noreply@blogger.com (Craig Haiss). Here is an excerpt:

Adobe Acrobat allows you to add metadata to your PDFs, and the values you assign to these tags will be available for search engines and other services that rely on metadata. For example, you could add a value called “author” and assign the name of the document’s author to that value. Also,…

The full article is available here.

How can your small business implement SEO now? What should you focus on first? And how can you create valuable content to boost your SEO? We cover it all in our chat with the Head of SEO at Grainger, Li Ma, as he discusses the role of SEO in the channel mix at Grainger. He will highlight some specific learning from an initiative to use SEO to drive Content creation and marketing.

About Li Ma (https://twitter.com/lima8338):
Li Ma is a Chicago-based Digital Marketing Strategist with 8+ years of experience in search marketing, eCommerce development and web analytics. Specialized in all aspects of Search Engine Optimization (SEO), Search Engine Marketing (SEM), Social Media Marketing, B2C and B2B eCommerce Development.


Get involved in the fastest growing field in marketing- for free. Classes are offered by highly accredited professors at the University of Illinois: https://www.coursera.org/learn/marketing-digital/?utm_source=illinois&utm_medium=institutions&utm_campaign=dm-youtube

The original video is available here.

Check out What I learned from my Millennial daughter by Thomas Aldous. Here is an excerpt:

I was speaking with my youngest daughter yesterday about a client project. She works for The Content Era in a technical role. Throwing that laptop into my two daughters cribs was a wise move.

Considering that we consult in the Technical Communication Space, being able to print out our client’s…

The full article is available here.

Check out WTD podcast episode 14: Humanizing your documentation by . Here is an excerpt:

In the latest episode of the Write the Docs podcast, we chat with Carolyn Stransky, a journalist and JavaScript developer living in Berlin, about ways to humanize documentation. We discuss dilemmas with transparency in docs (the balance between honesty and negativity), ways to avoid gendered…

The full article is available here.

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