#Technical #Writing 101 Online Course. This is a practical hands-on introduction to technical writing for all beginner writers or those who are considering to make a career change and become technical writers. This 6-week online course includes the following six lessons: 1) The language of Technical Writing 2) Components of a Technical Document 3) Designing a Basic MS Word Template 4) Images, Screenshots, Drawings 5) Variables, Tables, and Graphs 6) Writing a Mini User Guide
The media landscape is a very different beast today than it was even 5 years ago. Then agency-led television commercials dominated how we channel our marketing. The very fact you are reading this here proves that things have changed. Coca-Cola have always been at the forefront of innovation. In this video Jonathan Mildenhall, Vice-President, Global Advertising Strategy and Creative Excellence at The Coca-Cola Company is the person responsible for leading global creative vision and strategy for the Company’s portfolio of global brands. In this video he explains how Coke will leverage the opportunities in the new media landscape and transform one-way storytelling into dynamic storytelling hoping to add value and significance to peoples lives. Jonathan describes the challenge of content creation in an enlightening way, reminding us that “every contact point with a customer should tell an emotional story”.
Follow Jonathan Mildenhall on Twitter https://twitter.com/#!/Mildenhall
Even if you’re not a designer, you’ll eventually need to work with visual content. In this clip from, Intelligent Content Conference 2016, Buddy Scalera talks about how to plan a comprehensive visual content strategy sot that governance is embraced as an efficiency to both the organization and the creatives.
To see the full presentation & slides from ICC 2016 order our VOD: http://icc2016.kvshowcase.com/
Learn more about Intelligent Content Conference: http://www.intelligentcontentconference.com/
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Check out Integrating Native Mobile Apps and “Help” by [email protected] (Neil Perlin). Here is an excerpt:
We often view native mobile apps and online help/doc as distinct and separate types of online outputs. (And we can create online help/doc, which I’ll simply refer to as “help” from here on, in three “mobile” forms – mobile-optimized WebHelp, regular WebHelp viewed on a mobile device,…
Check out DITA and DITA-OT by [email protected] (Anindita Basu). Here is an excerpt:
My attempt to answer a question that keeps coming my way at regular intervals: isn’t DITA-OT the same as DITA?
Short answer: No. Longer answer: Read on.
DITA DITA-OT What is the full form Darwin Information Type Architecture DITA Open Toolkit What is it A standard. An XML-based architecture…
Check out Mobile eCommerce in Northern Vermont by [email protected] (Neil Perlin). Here is an excerpt:
My wife and I were on vacation in northern Vermont last week and happened to stop at a farmer’s market in Morrisville. While I was wandering around, I stopped at a booth run by a woman selling meat and, after some discussion about the offerings, learned that she took credit cards by running…