Email subscribers are central to building a successful business. There’s no better content distribution channel than email. 93% of B2B marketers report using email to distribute their content in Content Marketing Institute’s B2B Content Marketing: 2017 Benchmarks, Budgets and Trends—North America research. In this Content Marketing Strategy Session from Content Marketing World 2016, a panel of B2B marketing experts offer a fresh take on getting the best email marketing results.
Read the blog post for this video here: http://contentmarketinginstitute.com/2016/10/email-marketing-experts
See the entire 2017 B2B Research here: http://contentmarketinginstitute.com/2016/09/content-marketing-research-b2b/
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The original video is available here.
