PRPL UX Architects, Tricia D’Antin and Rad Kalaf, share their collective knowledge on how to implement an Object-Oriented Content Strategy, from project discovery to organizing into sitemaps.
Download the slides here: http://www.slideshare.net/purplerockscissors/objectoriented-content-strategy-57750806
-What is an Object-Oriented Content Strategy?
-Why use one?
-Detailed step-by-step instructions to make your own
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Purple, Rock, Scissors (PRPL) is a digital creative agency delivering innovative solutions for brands and consumers. Our team has a passion for the big picture, little details, and driving measurable results.
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