Web design tutorial: Understanding content strategy | lynda.com

by Arnold Burian

This web design tutorial defines content strategy: the process of planning, managing, and developing all of the text, images, and video content that reside in a modern, multimedia site. Watch more at http://www.lynda.com/Web-User-Experience-tutorials/Creating-Effective-Content-Strategy-Your-Website/109764-2.html?utm_medium=viral&utm_source=youtube&utm_campaign=videoupload-web-WdDhft5vFJ0.

This tutorial is a single movie from the Creating an Effective Content Strategy for Your Website course by lynda.com author Janine Warner. The complete course is 1 hour and 55 minutes long and walks you through the process of analyzing, planning, and managing different types of content—from blog articles to video—so you can develop a content strategy for your own website

“Introduction
1. Getting Started with a Content Strategy
2. Managing Content Production
3. Choosing the Best Medium for Each Message
4. Managing Publishing Options
5. Gathering Feedback
Conclusion”

The original video is available here.

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