Paul Johnson, Jadu Content Strategist presents an overview of the basics of content strategy. This talk was given at the Jadu Academy Un-conference in March 2014 at the RICS Venue, Parliament Square, Westminster, London.
Intro Music courtesy of Northernkind: https://itunes.apple.com/gb/album/into-the-blue/id311753356?i=311753367
The original video is available here.